BONNE MAMAN GLOBAL

/ TRUE VISION

Supporting Bonne Maman in its repositioning and developing the brand's identity and graphic system.

/ TRUE VISION

Defining Bonne Maman's delicacies.

/ TRUE VISION

Innovating to enter new categories and grow the brand

/ TRUE VISION

Creating new event-related codes each year for two key moments: Christmas and Mother's Day.

AUTRES RÉALISATIONS

BONNE MAMAN GLOBAL

Project

The global case

Sector

  • Agroalimentaire

  • Food industry

Years

2024

Expertise(s)

  • Brand identity

  • Identité de marque

  • Packaging

Context

We have been supporting Bonne Maman, leader of the French jam, for years in its repositioning, the development of its visual ecosystem, as well as the packaging of its new product lines.

Challenge

Our answer

  • Supporting Bonne Maman in its repositioning and developing the brand's identity and graphic system
  • Defining Bonne Maman's delicacies
  • Innovating to enter new categories and grow the brand
  • Creating new event-related codes each year for two key moments: Christmas and Mother's Day

CONTACT

96 Rue Edouard Vaillant
92300 Levallois-Perret
+33 (0)1 56 33 39 39
[email protected]

À PROPOS

SUB is a brand strategy and design agency specialised in packaging design, corporate identity, and brand activation, including a photographic studio. We have developed a participative and co-creative design method.

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